OUR APPROACH

Looking good should do good too. That’s what our sustainability work is all about. To make sure our customers wear our products with pride we have to be conscious in all our actions.

WE want to make sustainable fashion choices available, attractive and affordable to as many people as possible. At the same time, we must respect planetary boundaries and take responsibility for how our company affects the world around us.

Clean water, climate change, textile waste, wages and overtime in supplier factories are some of the key challenges in the textile industry - as well as in many other industries - and something we work to improve every day.